If you aren’t already regularly marketing via email to your patients, you are losing a big opportunity. You don’t need to spam people and you don’t need to send out drivel, but taking a little time each month to reach out to your patients and provide valuable and desirable information is a great way to stay in front of your patients and ensure that you are always “top-of-consciousness” for them.
But how do you do it? What software do you use? How do you get started?
In this video we quickly review some of the more common email marketing and newsletter services like Constant Contact, Mail Chimp, and AWeber, discuss more powerful marketing CRMs like InfusionSoft, and dive a little deeper into a less well known marketing platform called Instant Customer.
Unleash the power of your list. Enjoy the video.